helping all kids live better lives through
emotional intelligence and life skills.

even before the COVID-19 pandemic, America’s youth were struggling. 

Today, according to experts like the U.S. Surgeon General, millions of our kids are experiencing a youth mental health crisis that requires a “whole-of-society response” from parents, schools, businesses, and civic organizations–everyone.
That’s where we come in. EQuip Our Kids! drives support for Social-Emotional Learningthe national education movement for all kids’ hearts – and good heads.
For years, U.S. businesses and schools invested billions promoting STEM education (science, technology, engineering, math). The Surgeon General reminds us…

times have changed.

For our youth to succeed in school now and in work and life, he notes, we need to invest in heart-based emotional intelligence life skills that benefit every student while helping restore and expand Covid-impacted learning abilities – their good heads. 

what we do, and how you can help.

EQuip Our Kids! is a national nonprofit campaign raising needed awareness about and support for EQ life skills, especially among parents, businesses and students. We believe that this is the fastest path to large-scale positive impact for kids, families, schools, the workforce, and communities.

student organizing.

We help middle school, high school, and community college students at no charge organize to support each other’s EQ life skills and success. Students gain community service credits.  

Students can empower themselves to make positive change. Parents and school-based adults can help.

business activation.

Businesses engaging with schools in support of Social-Emotional Learning (SEL) is a powerful way to help kids get the education and support they need for wellbeing and success now and later. 

Let us guide your business in engaging with your local schools to create effective upskilling of their students.

parent engagement.

Parents play a central role in building their kids’ emotional intelligence at home and advocating for SEL in schools. We help parents build the skills and connections you and your kids need.

Let us support your efforts in raising children with smart hearts.

speaker bureau.

Our experts in kids, education, and psychology engage with parent groups, parent employees,  and parent customers to help them equip their kids for wellness and success.

Book one of our speakers today.

social emotional learning works.

why EQ learning is magic for kids.

for parents -
school is more than grades.

A recent survey found that parents across the spectrum want their kids taught the specific skills SEL provides to prepare them for future success and deal with Covid stress. At home, families can share practices and tools that teach AND uplift moods. 

for businesses -
SEL protects your future.

SEL boosts workplaces. Productivity and retention decline as parents deal with kids mental health. Our board member Ronnie Selinger, CEO, Nordis Technologies, makes the case for your helping your employees’ kids now and to insure quality future hires.

Kids game web

the cool skills
kids learn.


how schools

Office team small

we all happily

prominent voices.

"I have learned in my schools that social-emotional learning is what really matters."

"Social-Emotional Learning has the skills that we find make people successful over the long haul."

Laura Bush

"The programs nurture a child's social and emotional health and their academic skills."

"It it important to pay attention to emotional intelligence...We want to explode that conversation to all over the world."

"Congratulations on the Campaign. You are engaged in a truly important endeavor and can touch many lives.”

who we are.

EQuip Our Kids!, a project of Earthways Foundation, is a national nonprofit campaign raising needed awareness about and support for EQ life skills, especially among parents, businesses and students. Founded by civic-minded media,  business and social entrepreneurs with no financial stake in the outcomes,  our goal is comprehensive EQ life skills instruction in every U.S. pre-K-12 classroom by 2030. We welcome allies and volunteers in this great cause. Email

Social and emotional learning is good for the child, good for the workforce, and good for society.” – The Lego Foundation.